I come from Saudi Arabia, and as you may know, it’s a little bit conservative society. Yet, women with breast cancer would like to connect with each other, but keeping their privacy, sometimes being anonymous. From that, I founded a community that is an online community, allowing patients to have their privacy and yet interact with each other and share experiences and share their journey of being diagnosed, treated, and surviving also with breast cancer...
I come from Saudi Arabia, and as you may know, it’s a little bit conservative society. Yet, women with breast cancer would like to connect with each other, but keeping their privacy, sometimes being anonymous. From that, I founded a community that is an online community, allowing patients to have their privacy and yet interact with each other and share experiences and share their journey of being diagnosed, treated, and surviving also with breast cancer. It’s named Najia. Najia means survivor in the Arabic language. And it’s been ongoing for 10 years now. This year marks the 10th anniversary. It’s been awarded a national award in using a simple tool, which is an online digital platform to connect patients with breast cancer and help them empower each other. The essence of this experience was mainly a professional patient partnership. It’s not like you’re treating your patient as you are parenting them, but you are guiding them through their journey, guiding the interaction, making sure it is not shared with misconceptions or myths around the disease. And we have a published work about that, explaining the development, the challenges, the sustainability of this model, and the impact. And actually, there was another abstract, as well, presented at ASCO, about the foundation of the group and the mark of the 10-year journey.
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